JBR Creative Group
BREAKING
THE ARTIST
The Work
Building a
short-form series.
I wrote and executive produced the series, helping shape eight compact episodes around Eric's attempt to build a record label while juggling artists, personalities and the everyday absurdity of the music business.
The format meant every episode had to move quickly without feeling disposable: strong comic premises, character-based escalation, and enough continuity to make the series feel like a world rather than a string of sketches.
Episode Tag
Eric Action Figure
I also built the action figure myself, a small bit of prop work that somehow got folded into writing and producing the spot.